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Group life, ninety days to three

Increasing scale and revenue through digitising group insurance

90 days → 3

Contexte

Britam insurance in Kenya was experiencing slow uptake of its group life product due to onerous, manual and paper-based processes

Objectif

Improve speed-to-market and operational efficiency. Enable a direct-to-group sales model.

La solution

A fully digital experience, from onboarding to claims, available to group members and agents on their mobile phones

Les résultats

90 days3 days
Claims processing
2 hrs20 min
Group registration
41
Staff to administer