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For Distribution Partners
We enable you to seamlessly embed insurance into your core product or service.
Insurance, when done well, can drive a range of positive outcomes for your business
- Attract new customers
- Retain existing customers
- Drive new revenue streams
- Improve efficiency and customer satisfaction
- Strengthen your brand and social impact
- Encourage more profitable customer behaviour
Through our Open API-based digital insurance platform ASPin, combined with specialist insurance expertise, we can seamlessly embed insurance into your products and services to safeguard what matters most to your consumers.
While our products are unique in each market, they generally follow one of two models
Partner-Funded Premium Model (Loyalty) — the distribution partner covers the cost of the premium. Offered free to customers, and used as a reward to drive customer behaviour such as increased savings or airtime usage. $0.05 – $0.50 per customer qualifying for loyalty cover.
Customer-Funded Premium Model (Paid/Upsell) — the customer covers the cost of the premium. Offered either as an upsell to loyalty cover or as a direct-to-paid product, standalone or bundled with existing products. $2 – $10 per month.
What it did in the field
Group life, ninety days to three
Increasing scale and revenue through digitising group insurance
Britam · Kenya
Cover that travels with the money
Driving significant uplift in remittance transactions
Onafriq · Rwanda
Insurance bundled with data
Driving additional revenue and differentiation
Safaricom · Kenya
Riziki: cover inside the network
Driving higher mobile banking and airtime usage
Equitel · Kenya
Credit life that covers more than the loan
Reducing portfolio at risk and improving financial security of MSMEs
Real People · Kenya