Context
Migrants send money home regularly, but shocks often disrupts this
Onafriq, a digital payment gateway providing remittance services, wanted to improve resilience of remittance senders
Objective
- Improve resilience of remittance senders
- Strengthen Onafriq’s core business by increasing remittance transaction values and volumes
The Solution
A hospital cash insurance product was embedded into remittance transactions, free of charge to loyal customers
The Results
- 300,000 + migrants have benefitted from insurance so far
- 109% increase in new customers for Onafriq
- 38.3% reduction in time between remittance transactions for Onafriq
